{"id":137122,"date":"2023-05-11T09:04:01","date_gmt":"2023-05-11T09:04:01","guid":{"rendered":"https:\/\/amplify.nabshow.com\/?post_type=articles&#038;p=137122"},"modified":"2026-03-05T02:00:39","modified_gmt":"2026-03-05T02:00:39","slug":"connect-hdr-adoption","status":"publish","type":"articles","link":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/","title":{"rendered":"What\u2019s Going to Drive HDR Adoption?"},"content":{"rendered":"\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns article-content is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"630\" data-attachment-id=\"169712\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/smart-holographic-3d-television-of-the-future-illustration-generative-ai\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?fit=1200%2C630&amp;ssl=1\" data-orig-size=\"1200,630\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Andrea Izzotti - stock.adobe.com&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;the smart holographic 3d television of the future illustration generative ai&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;smart holographic 3d television of the future illustration generative ai&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"television-2.jpg\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?fit=1024%2C538&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?resize=1200%2C630&#038;ssl=1\" alt=\"What\u2019s Going to Drive HDR Adoption?\" class=\"wp-image-169712\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?w=1200&amp;ssl=1 1200w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?resize=300%2C158&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?resize=1024%2C538&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?resize=768%2C403&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?resize=640%2C336&amp;ssl=1 640w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-luminous-vivid-amber-color has-alpha-channel-opacity has-luminous-vivid-amber-background-color has-background\"\/>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-luminous-vivid-amber-color has-alpha-channel-opacity has-luminous-vivid-amber-background-color has-background\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">TL;DR<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>With the exception of <\/em><em>the <\/em><em>Sinclair Broadcast Group, there is limited high dynamic range content available on<\/em><em> US<\/em><em> broadcast stations today.<\/em><\/li>\n\n\n\n<li><em>Technicolor and Philips think it will be necessary for the entire industry to work together to streamline the integration of HDR technologies into their production and distribution processes.<\/em><\/li>\n\n\n\n<li><em>The key to ensuring broad adoption of HDR<\/em><em> <\/em><em>will hinge on elevating awareness of how this technology improves the viewing experience of consumers around the world.<\/em><\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-luminous-vivid-amber-color has-alpha-channel-opacity has-luminous-vivid-amber-background-color has-background\"\/>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-luminous-vivid-amber-color has-alpha-channel-opacity has-luminous-vivid-amber-background-color has-background\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>High dynamic range is rapidly becoming an \u201coperational requirement\u201d for broadcasters and streaming service providers, according to Rick Dumont, head of business development for HDR and Wireless at Philips.<\/p>\n\n\n\n<p>\u201cHDR is on track to achieve a critical mass of market penetration over the next few years,\u201d said Dumont, in a <a href=\"https:\/\/soundcloud.com\/mindsharecapture\/ecosystem-optimization-and-consumer-education-will-drive-high-dynamic-range-adoption-through-2023\" target=\"_blank\" rel=\"noreferrer noopener\">podcast interview<\/a>.<\/p>\n\n\n\n<p>However, to continue the momentum HDR is enjoying the value chain responsible for bringing this enhanced viewing experience will have to expose more consumers to enhanced experiences by integrating this critical technology into current and emerging offerings.<\/p>\n\n\n\n<p>\u201cWe tend to assume that consumers know what HDR is, but the reality is that many consumers need to understand the differences between high definition and high dynamic range. This is one of the biggest challenges the market faces today,\u201d says Dumont. \u201cWe are reaching a critical mass of consumers with high-definition TVs equipped with HDR capabilities. <\/p>\n\n\n\n<p>\u201cThe next step is ensuring that HDR content is made available and that consumers are aware of the significant improvements the entire industry is making to enhance the viewing experience. That will drive the second and third waves of consumer adoption.\u201d<\/p>\n\n\n\n<p>It\u2019s not explained why this is the case. Perhaps with greater consumer awareness broadcasters and OTT services could sell HDR content\/channels at a premium. According to Dumont, we are reaching a critical mass of consumers with high-definition TVs equipped with HDR capabilities.<\/p>\n\n\n\n<p>HDR is being used as a service differentiator. Dumont points to the Sinclair Broadcast Group, which is delivering HDR content \u201call day, every day of the year\u201d to more than 30 US markets through its affiliate stations.<\/p>\n\n\n\n<p>This is the exception, though. Phillips has partnered with Technicolor and InterDigital on a HDR technology initiative and want to see more broadcasters and TV set makers license it.<\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"100%\" height=\"166\" scrolling=\"no\" frameborder=\"no\" allow=\"autoplay\" src=\"https:\/\/w.soundcloud.com\/player\/?url=https%3A\/\/api.soundcloud.com\/tracks\/1494636937&#038;color=%23ff5500&#038;auto_play=false&#038;hide_related=false&#038;show_comments=true&#038;show_user=true&#038;show_reposts=false&#038;show_teaser=true\"><\/iframe>\n\n\n\n<p>Advanced HDR by Technicolor is a suite of high dynamic range production, distribution and display solutions that Dumont says is gaining rapid traction across the industry.<\/p>\n\n\n\n<p>\u201cAdvanced HDR by Technicolor prioritized providing HDR content across the board,\u201d he said. \u201cNo matter what type of screen and whether your original content is SDR, HDR or another format.\u201d<\/p>\n\n\n\n<p>The Advanced Television Systems Committee is integrating HDR \u2014 and specifically Advanced HDR by Technicolor \u2014 into ATSC 3.0.<\/p>\n\n\n\n<p>On the viewing side, TV makers can enable the feature by having the System on a Chip (SoCs) already inside that embed the solution\u2019s decoding technologies.<\/p>\n\n\n\n<p>TV maker Hisense, for example, has done this. MediaTek and Realtek are among the SoC manufacturers embedding HDR capabilities into the next generation of TVs<\/p>\n\n\n\n<p>Phillips and Technicolor also say they are working with streaming content providers to ensure episodic and feature film content are delivered in the standard.<\/p>\n\n\n\n<p>\u201cRegardless of the type of content \u2014 episodic, feature film, live sporting events, legacy content and even advertisement \u2014 Advanced HDR by Technicolor delivers consistent, high-quality images with brightness and contrast in high and low light scenes that is fully compatible with today\u2019s TV and mobile device screens,\u201d he said.<\/p>\n\n\n\n<p>This is important because viewing experiences can be disrupted when the show you\u2019re viewing is in HDR and an advertisement is presented in SDR.<\/p>\n\n\n\n<p>Dumont also called on the industry to work together to enhance the availability of HDR programming by upconverting content developed in standard dynamic range (SDR).<\/p>\n\n\n\n<p>\u201cTV manufacturers are already doing their utmost to convert the content they receive in SDR to HDR,\u201d he said. \u201cThis exposes consumers to an even broader spectrum of HDR experiences.<br><br>\u201cThe challenge on this front is to ensure that viewers receive consistent, high-quality experiences and that the creative intent of content producers is respected and transmitted to HDR devices.\u201d<\/p>\n\n\n\n<p>Given the current momentum, Dumont said he expects HDR to be fully available on half of screens worldwide within two years.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">READ MORE: <a href=\"https:\/\/www.prlog.org\/12960282-nab-2023-ecosystem-optimization-and-consumer-education-will-drive-high-dynamic-range-adoption-through-2023.html\" target=\"_blank\" rel=\"noreferrer noopener\">NAB 2023: Ecosystem Optimization and Consumer Education Will Drive High Dynamic Range Adoption Through 2023 (Advanced HDR by Technicolor)<\/a><\/h3>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The industry has to work together to streamline the integration of HDR technologies into production and distribution processes.<\/p>\n","protected":false},"author":2,"featured_media":169712,"menu_order":0,"template":"","meta":{"_acf_changed":false,"_breakdance_hide_in_design_set":false,"_breakdance_tags":""},"categories":[248],"class_list":["post-137122","articles","type-articles","status-publish","has-post-thumbnail","hentry","category-amplify"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What\u2019s Going to Drive HDR Adoption? | Jennifer Wolfe<\/title>\n<meta name=\"description\" content=\"The industry has to work together to streamline the integration of HDR technologies into production and distribution processes.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What\u2019s Going to Drive HDR Adoption? | Jennifer Wolfe\" \/>\n<meta property=\"og:description\" content=\"The industry has to work together to streamline the integration of HDR technologies into production and distribution processes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/\" \/>\n<meta property=\"og:site_name\" content=\"Jennifer Wolfe\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-05T02:00:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@WordsWolfe\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/articles\\\/connect-hdr-adoption\\\/\",\"url\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/articles\\\/connect-hdr-adoption\\\/\",\"name\":\"What\u2019s Going to Drive HDR Adoption? | Jennifer Wolfe\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/articles\\\/connect-hdr-adoption\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/articles\\\/connect-hdr-adoption\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/jwolfepr.com\\\/dev\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/television-2.jpg?fit=1200%2C630&ssl=1\",\"datePublished\":\"2023-05-11T09:04:01+00:00\",\"dateModified\":\"2026-03-05T02:00:39+00:00\",\"description\":\"The industry has to work together to streamline the integration of HDR technologies into production and distribution processes.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/articles\\\/connect-hdr-adoption\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/articles\\\/connect-hdr-adoption\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/articles\\\/connect-hdr-adoption\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/jwolfepr.com\\\/dev\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/television-2.jpg?fit=1200%2C630&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/jwolfepr.com\\\/dev\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/television-2.jpg?fit=1200%2C630&ssl=1\",\"width\":1200,\"height\":630,\"caption\":\"What\u2019s Going to Drive HDR Adoption?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/articles\\\/connect-hdr-adoption\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What\u2019s Going to Drive HDR Adoption?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/#website\",\"url\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/\",\"name\":\"Jennifer Wolfe\",\"description\":\"Los Angeles-based content strategist &amp; technology storyteller\",\"publisher\":{\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/#\\\/schema\\\/person\\\/5c8455e971aaad480c042cc47e8a6fbc\"},\"alternateName\":\"JWolfePR\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/#\\\/schema\\\/person\\\/5c8455e971aaad480c042cc47e8a6fbc\",\"name\":\"Jennifer Wolfe\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/i0.wp.com\\\/jwolfepr.com\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/jwolfepr-avatar-light-blue.png?fit=600%2C600&ssl=1\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/jwolfepr.com\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/jwolfepr-avatar-light-blue.png?fit=600%2C600&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/jwolfepr.com\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/jwolfepr-avatar-light-blue.png?fit=600%2C600&ssl=1\",\"width\":600,\"height\":600,\"caption\":\"Jennifer Wolfe\"},\"logo\":{\"@id\":\"https:\\\/\\\/i0.wp.com\\\/jwolfepr.com\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/jwolfepr-avatar-light-blue.png?fit=600%2C600&ssl=1\"},\"description\":\"A Los Angeles-based content producer and strategist with 15+ years of experience in Media &amp; Entertainment, I bring a broad-scope knowledge of M&amp;E business and technologies spanning visual storytelling, creative post production, and digital content creation and delivery. Fluent across digital publishing platforms, including development and back-end management, I am highly skilled at translating technical workflows into narratives that showcase product features and capabilities.\",\"sameAs\":[\"https:\\\/\\\/jwolfepr.com\\\/dev\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/jwolfepr\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What\u2019s Going to Drive HDR Adoption? | Jennifer Wolfe","description":"The industry has to work together to streamline the integration of HDR technologies into production and distribution processes.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"What\u2019s Going to Drive HDR Adoption? | Jennifer Wolfe","og_description":"The industry has to work together to streamline the integration of HDR technologies into production and distribution processes.","og_url":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/","og_site_name":"Jennifer Wolfe","article_modified_time":"2026-03-05T02:00:39+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@WordsWolfe","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/","url":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/","name":"What\u2019s Going to Drive HDR Adoption? | Jennifer Wolfe","isPartOf":{"@id":"https:\/\/jwolfepr.com\/dev\/#website"},"primaryImageOfPage":{"@id":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/#primaryimage"},"image":{"@id":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?fit=1200%2C630&ssl=1","datePublished":"2023-05-11T09:04:01+00:00","dateModified":"2026-03-05T02:00:39+00:00","description":"The industry has to work together to streamline the integration of HDR technologies into production and distribution processes.","breadcrumb":{"@id":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/#primaryimage","url":"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?fit=1200%2C630&ssl=1","contentUrl":"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2023\/05\/television-2.jpg?fit=1200%2C630&ssl=1","width":1200,"height":630,"caption":"What\u2019s Going to Drive HDR Adoption?"},{"@type":"BreadcrumbList","@id":"https:\/\/jwolfepr.com\/dev\/articles\/connect-hdr-adoption\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/jwolfepr.com\/dev\/"},{"@type":"ListItem","position":2,"name":"What\u2019s Going to Drive HDR Adoption?"}]},{"@type":"WebSite","@id":"https:\/\/jwolfepr.com\/dev\/#website","url":"https:\/\/jwolfepr.com\/dev\/","name":"Jennifer Wolfe","description":"Los Angeles-based content strategist &amp; technology storyteller","publisher":{"@id":"https:\/\/jwolfepr.com\/dev\/#\/schema\/person\/5c8455e971aaad480c042cc47e8a6fbc"},"alternateName":"JWolfePR","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/jwolfepr.com\/dev\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/jwolfepr.com\/dev\/#\/schema\/person\/5c8455e971aaad480c042cc47e8a6fbc","name":"Jennifer Wolfe","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/i0.wp.com\/jwolfepr.com\/wp-content\/uploads\/2019\/05\/jwolfepr-avatar-light-blue.png?fit=600%2C600&ssl=1","url":"https:\/\/i0.wp.com\/jwolfepr.com\/wp-content\/uploads\/2019\/05\/jwolfepr-avatar-light-blue.png?fit=600%2C600&ssl=1","contentUrl":"https:\/\/i0.wp.com\/jwolfepr.com\/wp-content\/uploads\/2019\/05\/jwolfepr-avatar-light-blue.png?fit=600%2C600&ssl=1","width":600,"height":600,"caption":"Jennifer Wolfe"},"logo":{"@id":"https:\/\/i0.wp.com\/jwolfepr.com\/wp-content\/uploads\/2019\/05\/jwolfepr-avatar-light-blue.png?fit=600%2C600&ssl=1"},"description":"A Los Angeles-based content producer and strategist with 15+ years of experience in Media &amp; Entertainment, I bring a broad-scope knowledge of M&amp;E business and technologies spanning visual storytelling, creative post production, and digital content creation and delivery. Fluent across digital publishing platforms, including development and back-end management, I am highly skilled at translating technical workflows into narratives that showcase product features and capabilities.","sameAs":["https:\/\/jwolfepr.com\/dev\/","https:\/\/www.linkedin.com\/in\/jwolfepr\/"]}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jwolfepr.com\/dev\/wp-json\/wp\/v2\/articles\/137122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jwolfepr.com\/dev\/wp-json\/wp\/v2\/articles"}],"about":[{"href":"https:\/\/jwolfepr.com\/dev\/wp-json\/wp\/v2\/types\/articles"}],"author":[{"embeddable":true,"href":"https:\/\/jwolfepr.com\/dev\/wp-json\/wp\/v2\/users\/2"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jwolfepr.com\/dev\/wp-json\/wp\/v2\/media\/169712"}],"wp:attachment":[{"href":"https:\/\/jwolfepr.com\/dev\/wp-json\/wp\/v2\/media?parent=137122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jwolfepr.com\/dev\/wp-json\/wp\/v2\/categories?post=137122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}