{"id":16,"date":"2009-10-06T14:46:00","date_gmt":"2009-10-06T14:46:00","guid":{"rendered":"https:\/\/jwolfepr.com\/dev\/?p=1"},"modified":"2024-09-01T17:08:11","modified_gmt":"2024-09-01T17:08:11","slug":"amsterdam-design-guide","status":"publish","type":"post","link":"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/","title":{"rendered":"Design*Sponge City Guide: Amsterdam | Design*Sponge"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-attachment-id=\"3276\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/amsterdam-architecture\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?fit=2560%2C1440&amp;ssl=1\" data-orig-size=\"2560,1440\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Amsterdam Architecture\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?fit=1024%2C576&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=1024%2C576&#038;ssl=1\" alt=\"Amsterdam Architecture\" class=\"wp-image-3276\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=1536%2C864&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=2048%2C1152&amp;ssl=1 2048w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=640%2C360&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=750%2C422&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=400%2C225&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=430%2C242&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=150%2C84&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Architecture.jpg?resize=100%2C56&amp;ssl=1 100w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><em>Design*Sponge<\/em> \u2014 October 6, 2009<br><a href=\"http:\/\/www.designsponge.com\/2009\/10\/amsterdam-guide.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Amsterdam Design Guide<\/strong><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Originally published by the sadly now-defunct design blog <em>Design*Sponge<\/em> in October 2009, the Amsterdam Design Guide was born of countless trips to the famed Dutch city to attend the annual <a href=\"https:\/\/www.ibc.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">International Broadcasting Convention<\/a>, and is also featured on the <a href=\"http:\/\/www.cgw.com\/CGW-Blog\/2009\/October\/Amsterdam-Design-Guide.aspx\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Computer Graphics World<\/em> blog<\/a>:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>Each year, thousands of people converge on the city of Amsterdam for the International Broadcasting Convention, or IBC, one of the industry\u2019s largest trade shows. Most attendees are already pretty familiar with what the RAI Convention Center has to offer: strong coffee, stale broodjies, confusing floor plans, and row after row after row of brightly lit exhibits showcasing all the latest and greatest technologies. Oh, and don\u2019t forget the beach!<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>What some convention-goers may forget is that Amsterdam, home of the internationally renowned Gerrit Rietveld Art Academy, is celebrated for its cutting-edge design, including art, fashion, architecture, furniture, and home accessories. And when I\u2019m not geeking out over VFX or 3D workflows, I am obsessed with design. Each year after IBC, I try to stay on in the city for at least one extra day to explore and soak up some of that Dutch design goodness.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Friends and colleagues hit me up regularly for recommendations in Amsterdam, which over time has led to the compilation of an informal design guide. Thanks to leading design blog Design*Sponge, which provides design guides for cities around the world, among other design-related awesomeness, the guide has finally been formalized \u2014 complete with interactive Google map \u2014 and is now available to everyone on the Web.<\/em><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><iframe loading=\"lazy\" src=\"https:\/\/maps.google.com\/maps\/ms?ie=UTF8&amp;hl=en&amp;msa=0&amp;msid=203219265241234744263.00047481ef5a97906ec78&amp;t=m&amp;ll=52.363651,4.898186&amp;spn=0.036689,0.132179&amp;z=13&amp;output=embed\" width=\"100%\" height=\"450\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><br><small>View <a href=\"http:\/\/maps.google.com\/maps\/ms?ie=UTF8&amp;hl=en&amp;msa=0&amp;msid=103664963905043605878.00047481ef5a97906ec78&amp;ll=52.363614,4.898203&amp;spn=0.039559,0.07438\" target=\"_blank\" rel=\"noopener noreferrer\">Amsterdam Design Guide<\/a> in a larger map<\/small><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Amsterdam Design Guide<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Amsterdam, with a population of roughly 762,000, is the financial and cultural capital of the Netherlands. The Amsterdam Stock Exchange, the oldest stock exchange in the world, is located in the city center. Amsterdam\u2019s main <a href=\"http:\/\/en.wikipedia.org\/wiki\/List_of_tourist_attractions_in_Amsterdam\" target=\"_blank\" rel=\"noopener noreferrer\">attractions<\/a>, including its historic canals, the Rijksmuseum, the Van Gogh Museum, Hermitage Amsterdam, Anne Frank House, and its red-light district and many cannabis coffee shops, draw more than 3.7 million international visitors annually.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Amsterdam is one of Europe\u2019s foremost architecture and design cities, with its rings of 17th century canals and a rich architectural history leading back to the 1300s. Modern architecture has developed organically between the facades of historical structures, and modern architecture in the Netherlands is some of the most interesting in the world. Many celebrated Dutch architects have built in Amsterdam, including the Rotterdam-based Rem Koolhaas, Sjoerd Soeters, Wiel Arets, Benthem &amp; Crouwel, Ben van Berkel and Ton Alberts. Foreign architects include Renzo Piano (the Nemo Museum, formerly the New Metropolis), Sven-Ingvar Andersson (the new Museumplein) and Antonio Cruz and Antonio Ortiz (the Rijksmuseum).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A breeding ground for cutting-edge design, Amsterdam is home to the internationally renowned Gerrit Rietveld Art Academy, and boasts some of the finest designers in the world. The city organizes several international design events throughout the year, including September\u2019s Dutch Design Double, a month-long series of exhibitions and events highlighting design disciplines ranging from industrial and graphics to jewelry and architecture.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Getting Around<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-attachment-id=\"166069\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/amsterdam-design-2009-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?fit=2048%2C1536&amp;ssl=1\" data-orig-size=\"2048,1536\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;2.8&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;iPhone&quot;,&quot;caption&quot;:&quot;{\\n    AEAverage = 205;\\n    AELimitsReached = 0;\\n    AEStable = 1;\\n    AFStable = 1;\\n    AFStatus = 1;\\n    AGC = 376;\\n    AWBBGain = 172;\\n    AWBGGain = 64;\\n    AWBRGain = 165;\\n    AWBStable = 1;\\n    AccelerometerDeltas = \\&quot;(0.0229 0.0328 0.0380) @ 0.0200\\&quot;;\\n    ApertureValue = 3;\\n    BrightnessValue = 4.154039600716604;\\n    CurrentFocusPosition = 1;\\n    ExposureBias = 0;\\n    ExposureTime = 0.01666664347826087;\\n    Fnumber = 2.8;\\n    FocalLength = 3.85;\\n    FocusBand = \\&quot;77.24 in [0.00, 0.00]\\&quot;;\\n    FocusMode = 1;\\n    FocusPeakSumArray =     (\\n        159728,\\n        162156,\\n        165001,\\n        167549,\\n        535581\\n    );\\n    FocusScan = \\&quot;(0,93.89) (29,99.12) (56,102.64) (81,90.78) (105,66.83) 8.2s ago\\&quot;;\\n    FocusScoresArray =     (\\n        5659217,\\n        5846185,\\n        6031033,\\n        6218961,\\n        52181401\\n    );\\n    FocusWindow = \\&quot;350\/300 300x400\\&quot;;\\n    FullyExposed = 1;\\n    ISOSpeedRating = 104;\\n    NoiseReduction = \\&quot;S:4 C:8 Y:0\\&quot;;\\n    OneFrameAEMode = 0;\\n    Orientation = 1;\\n    OverflowOccurred = 0;\\n    PreviousFocusBand = \\&quot;82.94 in [0.00, 0.00]\\&quot;;\\n    PreviousFocusScan = \\&quot;(0,72.97) (29,79.12) (56,66.91) (81,62.70) 13.9s ago\\&quot;;\\n    SNR = 36;\\n    SensorID = 13904;\\n    Sharpness = 9;\\n    ShutterSpeedValue = 5.906892602837797;\\n    ispDGain = 256;\\n    sensorDGain = 256;\\n    \\&quot;{Exif}\\&quot; =     {\\n        ColorSpace = 65535;\\n        DateTimeDigitized = \\&quot;2009:09:17 15:39:22\\&quot;;\\n        DateTimeOriginal = \\&quot;2009:09:17 15:39:22\\&quot;;\\n        ExposureTime = 0.01666666666666667;\\n        FNumber = 2.8;\\n        FocalLength = 3.85;\\n        ISOSpeedRatings =         (\\n            104\\n        );\\n        PixelXDimension = 2048;\\n        PixelYDimension = 1536;\\n        Sharpness = 1;\\n    };\\n    \\&quot;{TIFF}\\&quot; =     {\\n        DateTime = \\&quot;2009:09:17 15:39:22\\&quot;;\\n        Make = Apple;\\n        Model = iPhone;\\n        XResolution = 72;\\n        YResolution = 72;\\n    };\\n}&quot;,&quot;created_timestamp&quot;:&quot;1253201962&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;3.85&quot;,&quot;iso&quot;:&quot;104&quot;,&quot;shutter_speed&quot;:&quot;0.016666666666667&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Amsterdam-Design-2009\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?fit=1024%2C768&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=1024%2C768&#038;ssl=1\" alt=\"A bicycle in Amsterdam\" class=\"wp-image-166069\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=640%2C480&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=750%2C563&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=430%2C323&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=150%2C113&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?resize=100%2C75&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Amsterdam-Design-2009.jpg?w=2048&amp;ssl=1 2048w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Covering only 137 square miles of land \u2014 about the same size as Carroll County, Kentucky \u2014 Amsterdam is a very compact city, which makes getting around pretty much a breeze. Trams and busses are clean, frequent, and easy to use, although they tend to shut down around midnight. Tram passes can be purchased at most convenience stores, making them very, well, convenient. There is also a Stop-and-Go shuttle, which costs only one Euro and travels back and forth along the entire length of the Prinsengracht canal. The city is also flooded with taxis, but because of one-way streets and other traffic restrictions, they are not always the most efficient way to travel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Amsterdam is one of the most bicycle-friendly cities in the world and is a huge center of bicycle culture, with bike paths and racks pervading the city. In fact, bicycles have the right-of-way in Amsterdam, so be careful when walking across paths! Bikes are easy to rent and fun to use, and provide a great way to get around the city quickly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The canals are a major part of Amsterdam, and there are several canal tours available to visitors, but I personally had the most fun when I found a small, private boat to take me out on the canals for a sunset picnic.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If strolling and shopping is more your style, Amsterdam is small enough that it is still easy to cover a lot of ground quickly and easily \u2014 just remember to wear comfortable shoes!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The Jordaan<\/strong><\/h3>\n\n\n<div class=\"wp-block-image size-large wp-image-3280\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-attachment-id=\"3280\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/noordermarkt\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?fit=2121%2C1414&amp;ssl=1\" data-orig-size=\"2121,1414\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;(c) Pipa100 | Dreamstime.com&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Noordermarkt\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;The Noordermarkt on Market Day.&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?fit=1024%2C683&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=1024%2C683&#038;ssl=1\" alt=\"The Noordermarkt on Market Day.\" class=\"wp-image-3280\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=1536%2C1024&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=2048%2C1365&amp;ssl=1 2048w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=640%2C427&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=750%2C500&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=400%2C267&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=430%2C287&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=150%2C100&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=100%2C67&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Noordermarkt.jpg?resize=272%2C182&amp;ssl=1 272w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\"><em>The Noordermarkt on Market Day<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">This former working-class neighborhood, where Rembrandt spent the last years of his life, is home to many art galleries, cafes and specialty shops, as well as the Anne Frank House, where Anne Frank went into hiding during World War II. It has a quiet, neighborhood vibe with several open-air markets, including the Noordermarkt, a vintage flea market open on Mondays, selling fabric, records, second-hand clothing, and other assorted treasures. On Saturdays, the Noordermarkt is a biological, or organic, food market, selling a wide range of organic fruits and vegetables, herbs, cheese, mushrooms and other local produce.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Stroll<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There are two strolls I like to take through the Jordaan, one of them up and down Rozengraacht to see all the latest fashions and designs, and another, more leisurely one winding south through the neighborhood to discover the galleries and shops tucked here and there, and culminating in a visit to The Frozen Fountain.<\/p>\n\n\n<div class=\"wp-block-image size-medium wp-image-3250\">\n<figure class=\"alignright\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" data-attachment-id=\"3250\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/lladro-the-rocking-chicken-ride-figurine\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?fit=1590%2C1590&amp;ssl=1\" data-orig-size=\"1590,1590\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"lladro-the-rocking-chicken-ride-figurine\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;The Rocking Chicken Ride Figurine by Jaime Hayon for Lladr\u00f3.&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?fit=1024%2C1024&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=300%2C300&#038;ssl=1\" alt=\"The Rocking Chicken Ride Figurine by Jaime Hayon for Lladr\u00f3.\" class=\"wp-image-3250\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=1536%2C1536&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=640%2C640&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=750%2C750&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=430%2C430&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/lladro-the-rocking-chicken-ride-figurine.jpg?w=1590&amp;ssl=1 1590w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption class=\"wp-element-caption\"><em>The Rocking Chicken Ride Figurine by Jaime Hayon for Lladr\u00f3<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><u>See<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.stedelijk.nl\" target=\"_blank\" rel=\"noopener noreferrer\">SMBA | Stedelijk Museum Bureau Amsterdam<\/a><br>Rozenstraat 59<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Located in a former clothing workshop, the Bureau Amsterdam is the Stedelijk Museum\u2019s project space, showcasing new trends in painting and sculpture, video, photography, performance, installation, design and new media.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Shop<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.kasstoor.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">De Kasstoor<\/a><br>Rozengracht 202- 210<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">High-end concept store for European interior design; adorable refrigerators \u2014 in three sizes \u2014 in bright, saturated hues make me want to move to Europe immediately.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.frozenfountain.nl\" target=\"_blank\" rel=\"noopener noreferrer\">The Frozen Fountain<\/a><br>Prinsengracht 645<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What can I say about this beautiful and amazing store that hasn\u2019t already been said? Maybe this: I want to marry it. On my most recent visit, I actually said, \u201cOh my god, this completely makes up for Lladr\u00f3,\u201d and then discovered that it <em>was<\/em> Lladr\u00f3, thus resolving at least three separate childhood traumas. (Lladr\u00f3 has a new fantasy collection designed by Jaime Hayon. It\u2019s pretty mind-blowing.) They also have the incredibly gorgeous <a href=\"http:\/\/www.jongeriuslab.com\/work\/nymphenburg-sketches-animal-bowls\" target=\"_blank\" rel=\"noopener noreferrer\"><em>fauna<\/em> bowls from Hella Jongerius for Studio Nymphenburg<\/a> (I had no idea how <em>large<\/em> the animals were), and the lovely \u201cMade in Holland\u201d souvenir bowl series from <a href=\"https:\/\/shop.holland.com\/en\/designer-brand-designers-brands\/designer-creator-artist\/anne-marie-jetten-dutch-designer\/?___store=b2c_en&amp;___from_store=b2c_en\" target=\"_blank\" rel=\"noopener noreferrer\">Anne-Marie Jetten<\/a>. There were bent-plywood Eames elephants, Piet Hein Eek\u2019s \u201c<a href=\"https:\/\/www.designboom.com\/design\/piet-hein-eek-new-works\/\" target=\"_blank\" rel=\"noopener noreferrer\">Crisis Sofa<\/a>,\u201d an entire section devoted to Droog Design, and an amazingly complicated tea service, \u201cVictoria No. 10,\u201d from the \u201cGrandmother\u2019s Treasures\u201d series by Vika Mitrichenka. And that was just the first room\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.kitschkitchen.nl\" target=\"_blank\" rel=\"noopener noreferrer\">Kitsch Kitchen<\/a><br>Rozengracht 8- 12<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Imagine an entire world made from brightly patterned oilcloth and melamine. Now go there and shop.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.nolita.nl\" target=\"_blank\" rel=\"noopener noreferrer\">Nolita<\/a><br>Rozengracht 196<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Great design shop specializing in European home accessories, including a large selection of <a href=\"https:\/\/tordboontje.com\/table-stories\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tord Boontje tableware<\/a>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-attachment-id=\"3266\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/ams_091709_152\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?fit=2048%2C1536&amp;ssl=1\" data-orig-size=\"2048,1536\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;2.8&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;iPhone&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1253198548&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;3.85&quot;,&quot;iso&quot;:&quot;70&quot;,&quot;shutter_speed&quot;:&quot;0.0048543689320388&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"AMS_091709_152\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?fit=1024%2C768&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=1024%2C768&#038;ssl=1\" alt=\"SPRMRKT &amp; SPR+\" class=\"wp-image-3266\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=640%2C480&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=750%2C563&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=430%2C323&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=150%2C113&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?resize=100%2C75&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_152.jpg?w=2048&amp;ssl=1 2048w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.sprmrkt.nl\" target=\"_blank\" rel=\"noopener noreferrer\">SPRMRKT &amp; SPR+<\/a><br>Rozengracht 191-193<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I can\u2019t believe how much I love SPRMRKT; this store is so much more than a store, it\u2019s like Dutch weirdness incorporated. If you desperately need to see shoes that are a cross between boots, spike heels and platforms, this is the place. Showcasing conceptual fashion, art, photography and design, SPRMRKT is the holy Mecca of the disenfranchised.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.dekasstoor.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Wonen 2000 Bed &amp; Bath<\/a><br>Rozengracht 215- 217<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">High-end European bed and bath design.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.de9straatjes.nl\/uk\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>The Negen Straatjes<\/strong><\/a><strong> (The Nine Streets)<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"579\" data-attachment-id=\"3297\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/the-negen-straatjes\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?fit=1240%2C701&amp;ssl=1\" data-orig-size=\"1240,701\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"The Negen Straatjes\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?fit=1024%2C579&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=1024%2C579&#038;ssl=1\" alt=\"The Negen Straatjes (The Nine Streets)\" class=\"wp-image-3297\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=1024%2C579&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=300%2C170&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=768%2C434&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=640%2C362&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=750%2C424&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=400%2C226&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=430%2C243&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=150%2C85&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?resize=100%2C57&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Negen-Straatjes.jpg?w=1240&amp;ssl=1 1240w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This grid of nine short streets makes up Amsterdam\u2019s most eclectic, boutique-laden shopping district. A lovely area abundant in boutiques, including Paul Smith, Paul Frank, and any other Paul you can think of, cafes, specialty and second-hand shops, the streets are located in a beautiful part of the city and offer something for everyone. Take a stroll, have coffee or lunch, do a bit of shopping, and be sure to stock up on provisions for a picnic on the canals\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Eat\/Drink<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bakkerij Paul Annee<br>Runstraat 25<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of the best bakeries in Amsterdam, this unassuming-looking shop also specializes in pan forte \u2014 I always stock up on enough to take home!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Chocolaterie Pompadour<br>Huidenstraat 12<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Amazingly fancy and delicious chocolate shop and caf\u00e9 \u2014 the <em>financiers<\/em>&nbsp;just melt away\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.kaaskamer.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">De Kaaskamer<\/a><br>Runstraat 7<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A true cheese-lover\u2019s specialty shop selling some 400 different cheeses from all over Europe. Dutch cheese is purchased directly from local farmers, with particular attention to \u201cbiological,\u201d or organic, cheeses. Besides cheese, they also sell wines, homemade salads, olives, salad dressings, tapanades, hams and other assorted charcuterie, sandwiches and freshly baked nuts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.envy.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Envy<\/a><br>Prinsengracht 381<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Delicious small plates in a sleek, modern interior<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.lustamsterdam.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Lust<\/a> <br>Runstraat 14<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sensing a theme here? Lust is a nice, informal place to have lunch, dinner, or just a drink<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Shop<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.weldaad.com\" target=\"_blank\" rel=\"noopener noreferrer\">De Weldaad Antiek en historisch Bouwmateriaal<\/a><br>Reestraat 1<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For anyone craving a piece of Delft tile to take home, this shop is a must. Pricier tiles are prominently displayed, but there are large bins with lovely bargains to rummage through as well.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">DR Wonen<br>Hartenstraat 27<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cardboard candelabras, pendant lamps wrapped with images of birch forests, and earthenware cups printed with tongue-in-cheek Delft-style windmills are just some pieces at this home accessories store.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.xs4all.nl\/~boewoe\/\" target=\"_blank\" rel=\"noopener noreferrer\">Galerie Boekie Woekie<\/a><br>Berenstraat 16<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Contemporary art gallery and bookstore run by artists.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.kauppa.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Kauppa<\/a><br>Oude Spiegelstraat 6<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Finnish specialty shop in the heart of Amsterdam with tons of wonderfulness from Merimekko, tonfisk, Jatta Lavi, and more.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.mendo.nl\" target=\"_blank\" rel=\"noopener noreferrer\">MENDO<\/a><br>Berenstraat 11<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Super-amazing luxury bookstore\/graphic design agency specializing in books on architecture, interior, fashion, photography and, yes, graphic design.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Utrechtstraat<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"678\" data-attachment-id=\"3312\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/utrechtsestraat-amsterdam-the-netherlands\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?fit=1024%2C678&amp;ssl=1\" data-orig-size=\"1024,678\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;9.5&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;NIKON D7000&quot;,&quot;caption&quot;:&quot;Utrechtsestraat&quot;,&quot;created_timestamp&quot;:&quot;1308408517&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;95&quot;,&quot;iso&quot;:&quot;560&quot;,&quot;shutter_speed&quot;:&quot;0.001&quot;,&quot;title&quot;:&quot;Utrechtsestraat, Amsterdam, The Netherlands&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Utrechtsestraat, Amsterdam, The Netherlands\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?fit=1024%2C678&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=1024%2C678&#038;ssl=1\" alt=\"Utrechtstraat\" class=\"wp-image-3312\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?w=1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=300%2C199&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=768%2C509&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=640%2C424&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=750%2C497&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=400%2C265&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=430%2C285&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=150%2C99&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Utrechtsestraat.jpg?resize=100%2C66&amp;ssl=1 100w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Utrechtstraat, a busy thoroughfare in this otherwise quiet and pretty neighborhood, offers a little bit of something for everyone. There are various bars, restaurants and caf\u00e9s, as well as clothing boutiques, house wares, music and bookshops, and one of the finest patisseries in the city. In addition, there are several very affordable, modest yet pleasant hotels located on either side of the Prinsengracht canal; many of them provide free Internet, and rates often include breakfast.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Eat\/Drink<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">NEL (formerly Janvier)<br>Amstelveld 12<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This old favorite has new management, and a new name, but still delivers delicious drinks and snacks in a pleasant and relaxed indoor\/outdoor setting. Several \u201cArt Elephants\u201d dot the tree-lined brick paths leading to the canals, creating an urban playground.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.patisseriekuyt.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Patisserie Kuyt<\/a><br>Utrechtsestraat 109-111<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of the finest patisseries in the city!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>See<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.foam.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">FOAM<\/a><br>Keizersgracht 609<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Photography museum featuring work from world-renowned and up-and-coming artists.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Shop<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.bebob.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">BeboB Interior Design<\/a><br>Prinsengracht 764<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New and used modern interiors and furnishings<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.sissyboy.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sissy-Boy Homeland<\/a><br>Utrechtsestraat 81-83<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This Dutch chain store\u2019s tagline is \u201cSpecial Basics\u201d \u2014 it\u2019s the NL version of Bed, Bath &amp; Beyond, but oh-so-much better.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.mobiliawoonstudio.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mobilia Woonstudio<\/a><br>Utrechtsestraat 62<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Multi-story shop featuring modern and contemporary European furniture and lighting from Vitra, Gelderland and others. Check out the \u201cPolder Sofa\u201d by Hella Jongerius!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Oud Zuid (Old South)<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" data-attachment-id=\"3305\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/iamsterdam\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?fit=1200%2C630&amp;ssl=1\" data-orig-size=\"1200,630\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"iamsterdam\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?fit=1024%2C538&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=1024%2C538&#038;ssl=1\" alt=\"&quot;Iamsterdam\u201d tourism sign\" class=\"wp-image-3305\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=1024%2C538&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=300%2C158&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=768%2C403&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=640%2C336&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=750%2C394&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=400%2C210&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=430%2C226&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=150%2C79&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?resize=100%2C53&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/iamsterdam.jpg?w=1200&amp;ssl=1 1200w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One Amsterdam\u2019s posher neighborhoods, the Oud Zuid includes the Albert-Cuyp market, the Vondelpark and Museumplein, or Museum Square, where the Stedelijk Museum, the Van Gogh Museum, and the Rijksmuseum are located.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Museumplein is currently undergoing reconstruction, under the auspices of Swedish architect Sven-Ingvar Andersson, but is still of course very much worth visiting. Among the usual sights \u2014 world-class museums, spacious lawns, giant \u201c<strong>I&nbsp;am<\/strong>sterdam\u201d tourism sign \u2014 are nestled several \u201cArt Elephants,\u201d a handful of the over 100 elephants painted by various artists and scattered across the city to raise awareness about elephants in Thailand. Kind of like the Angel Project in Los Angeles, but way, way cooler.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-attachment-id=\"3251\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/elephant\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?fit=2048%2C1536&amp;ssl=1\" data-orig-size=\"2048,1536\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;2.8&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;iPhone&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1252868819&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;3.85&quot;,&quot;iso&quot;:&quot;132&quot;,&quot;shutter_speed&quot;:&quot;0.0083333333333333&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Elephant\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?fit=1024%2C768&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=1024%2C768&#038;ssl=1\" alt=\"Elephant Parade Art Elephants\" class=\"wp-image-3251\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=640%2C480&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=750%2C563&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=430%2C323&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=150%2C113&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?resize=100%2C75&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/Elephant.jpg?w=2048&amp;ssl=1 2048w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Eat\/Drink<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.cobracafe.nl\/en\/index.htm\" target=\"_blank\" rel=\"noopener noreferrer\">Cobra Caf\u00e9<\/a><br>Museumplein<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nice little caf\u00e9 where you can grab a drink or bite to eat while out seeing the sights. The toilet will cost you an extra 50 cents, so have some change ready!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.feduzzi.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Feduzzi Mercato Italiano<\/a><br>Scheldestraat 63<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Italian deli and market with delicious freshly made sandwiches, a good selection of wine, and other Italian treats. Perfect for a picnic.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kofi-T<br>Ferdinand Bolstraat 149ha<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Coffee &amp; Tea House with a Delft-inspired interior.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pisa Gelato<br>SW corner of Wielingenstraat &amp; Europlein<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hands-down, the best gelato I\u2019ve ever had. And it\u2019s right outside the RAI Convention Center!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.samasebo.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sama Sebo<\/a><br>P Cornelisz Hooftstraat 27<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There are many, many Indonesian restaurants in Amsterdam, but this is one of my favorites. Warm, friendly, affordable and a great <em>Reistaffel<\/em>&nbsp;experience, whether for two, or a group of 12.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.soloetenendrinken.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Solo Eten &amp; Drinken<\/a><br>Van Baerlestraat 35- 37<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This restaurant is the perfect balm to the weary traveler. Located in a former firehouse in the theater district, the d\u00e9cor is comfortable, clean and modern, and the service is top-notch. The food \u2014 based on seasonal availability \u2014 is fresh and well prepared, with just a hint of decadence, and the wines are plentiful.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Stay<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.preferredboutique.com\/Preferred_Boutique\/hotels\/index.aspx?src=2605338&amp;id=71783\" target=\"_blank\" rel=\"noopener noreferrer\">The College Hotel<\/a><br>Roelof Hartstraat 1<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I haven\u2019t stayed here yet, but my friends did, and when I stopped by to visit them, I was frankly jealous. High ceilings, giant windows and oversized doors with lush design touches, all housed in an amazing and ancient brick building.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.hotels.nl\/amsterdam\/museumsquare\/\" target=\"_blank\" rel=\"noopener noreferrer\">Conscious Hotel<\/a> <br>De Lairessestraat 7<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is a new hotel, and I haven\u2019t stayed here yet, but it comes very highly recommended, has a great location, and an ecological sensibility that will make eco-conscious travelers happy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.hotelpiethein.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Hotel Piet Hein<\/a><br>Vossiusstraat 51-53<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Affordable and comfortable hotel with a clean and modern look.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.hoteltoro.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Hotel Toro<br><\/a>Koningslaan 64<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bordering the Vondelpark, this lovely little hotel is hidden away from all the hustle and bustle of the city. The service is warm and friendly, and the sitting room honor bar a godsend. The view outside my window was straight out of some Merchant &amp; Ivory movie, complete with waterfowl and friendly cat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>See<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.rijksmuseum.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Rijksmuseum<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.stedelijkindestad.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Stedelijk Museum<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.vangoghmuseum.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Van Gogh Museum<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Shop<\/u><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-attachment-id=\"3252\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/ams_091409_014\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?fit=2048%2C1536&amp;ssl=1\" data-orig-size=\"2048,1536\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;2.8&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;iPhone&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1252943474&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;3.85&quot;,&quot;iso&quot;:&quot;86&quot;,&quot;shutter_speed&quot;:&quot;0.033333333333333&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"AMS_091409_014\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?fit=1024%2C768&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=1024%2C768&#038;ssl=1\" alt=\"HEMA\" class=\"wp-image-3252\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=640%2C480&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=750%2C563&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=430%2C323&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=150%2C113&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?resize=100%2C75&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_014.jpg?w=2048&amp;ssl=1 2048w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.hema.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">HEMA<\/a><br>Ferdinand Bolstraat 93 A \/ Nieuwendijk 174\/176 \/ Kalverstraat<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Great everyday Dutch design \u2014 no trip to Amsterdam is complete without a trip to the HEMA store!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.rijksmuseum.nl\/webwinkel\/?lang=en\" target=\"_blank\" rel=\"noopener noreferrer\">Rijksmuseum Museum Shop<\/a><br>Museumplein<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Museum shops are always a lot of fun, but the most exciting thing here is the collaboration between the Rijksmuseum and HEMA, a typical Dutch department store. The allure of old masterpieces combined with everyday objects has resulted in surprising designs applied to practical articles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Stroll<\/u><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-attachment-id=\"3254\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/ams_091409_027\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?fit=2048%2C1536&amp;ssl=1\" data-orig-size=\"2048,1536\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;2.8&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;iPhone&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1252945900&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;3.85&quot;,&quot;iso&quot;:&quot;70&quot;,&quot;shutter_speed&quot;:&quot;0.0017211703958692&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"AMS_091409_027\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?fit=1024%2C768&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=1024%2C768&#038;ssl=1\" alt=\"Albert-Cuyp Market\" class=\"wp-image-3254\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=640%2C480&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=750%2C563&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=430%2C323&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=150%2C113&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?resize=100%2C75&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091409_027.jpg?w=2048&amp;ssl=1 2048w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Albert-Cuyp Market<br>Albert-Cuyp Straat<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A daily open-air market offering everything from fish to knock-off fashion, the Albert-Cuyp Market provides a first-hand look at local life in Amsterdam.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The Centrum<\/strong><\/h3>\n\n\n<div class=\"wp-block-image size-full wp-image-3314\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-attachment-id=\"3314\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/the-bloemenmarkt\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?fit=1024%2C768&amp;ssl=1\" data-orig-size=\"1024,768\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"The Bloemenmarkt\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;The Bloemenmarkt&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?fit=1024%2C768&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=1024%2C768&#038;ssl=1\" alt=\"The Bloemenmarkt\" class=\"wp-image-3314\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?w=1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=640%2C480&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=750%2C563&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=430%2C323&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=150%2C113&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/The-Bloemenmarkt.jpg?resize=100%2C75&amp;ssl=1 100w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\"><em>The Bloemenmarkt<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The Centrum, in the center of Amsterdam, is the oldest part of the city, dating back to the 14th century. The area includes Centraal Station, Dam Square, the Nes, the Rokin, the Red Light District, and the Bloemenmarkt, or Flower Market.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Traffic restrictions discourage driving in many parts of the Centrum, making trams and bicycles favored methods of transport.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Eat\/Drink<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.brasserieharkema.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Brasserie Harkema<\/a> <br>Nes 67<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I love this restaurant. Housed in a former tobacco factory, Harkema provides stunning interiors featuring a large, open dining area with an overlooking mezzanine, private dining rooms and a separate bar. Open for lunch and dinner, Harkema is a Parisian brasserie serving seasonal fare with a modern twist, and a local favorite hotspot.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.puccini.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Puccini Bomboni<\/a><br>Singel 184 &amp; Staalstraat 17<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Delicious chocolate confections in exotic flavors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><u>Shop<\/u><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.290sqm.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">290 Square Meters<\/a><br>Houtkopersdwarsstraat 3<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dope sneaker and clothing store for guys + accessories, magazines and art \u2014 recommended by the friendly staff at Droog Design!<\/p>\n\n\n<div class=\"wp-block-image wp-image-3264 size-large\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-attachment-id=\"3264\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/ams_091709_112\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?fit=2048%2C1536&amp;ssl=1\" data-orig-size=\"2048,1536\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;2.8&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;iPhone&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1253192777&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;3.85&quot;,&quot;iso&quot;:&quot;77&quot;,&quot;shutter_speed&quot;:&quot;0.05&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"AMS_091709_112\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;&amp;#8216;You Can&amp;#8217;t Lay Down Your Memory&amp;#8217; chest of drawers by Tejo Remy.&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?fit=1024%2C768&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=1024%2C768&#038;ssl=1\" alt=\"'You Can't Lay Down Your Memory' chest of drawers by Tejo Remy.\" class=\"wp-image-3264\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=640%2C480&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=750%2C563&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=430%2C323&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=150%2C113&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?resize=100%2C75&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/AMS_091709_112.jpg?w=2048&amp;ssl=1 2048w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\"><em>&#8216;You Can&#8217;t Lay Down Your Memory&#8217; chest of drawers by Tejo Remy at Droog Design<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.droog.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Droog Design<\/a><br>Staalstraat 7a\/b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The holy grail of fabulous, high-concept Dutch design, the Droog flagship store is the home of the Droog collection and the venue for dozens of high-profile events. The clerks are all very knowledgeable and friendly, and will happily provide recommendations for design-related activities all around the city. Seeing objects such as the St. Petersburg Chair by Jurgen Bey, Tadaaki Narita\u2019s \u201cLucky Cat,\u201d or the \u201cPush and Store\u201d cabinet by Chung-Tang Ho in person is an incredibly inspiring experience, and one no design enthusiast should go without.<\/p>\n\n\n<div class=\"wp-block-image wp-image-3318 size-full\">\n<figure class=\"aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"685\" data-attachment-id=\"3318\" data-permalink=\"https:\/\/jwolfepr.com\/dev\/amsterdam-design-guide\/nijhofandlee\/\" data-orig-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?fit=1024%2C685&amp;ssl=1\" data-orig-size=\"1024,685\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;3.8&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;NIKON D60&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1226504280&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;18&quot;,&quot;iso&quot;:&quot;400&quot;,&quot;shutter_speed&quot;:&quot;0.016666666666667&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"nijhofandlee\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?fit=1024%2C685&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=1024%2C685&#038;ssl=1\" alt=\"Nijhof &amp; Lee\" class=\"wp-image-3318\" srcset=\"https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?w=1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=300%2C201&amp;ssl=1 300w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=768%2C514&amp;ssl=1 768w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=640%2C428&amp;ssl=1 640w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=750%2C502&amp;ssl=1 750w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=400%2C268&amp;ssl=1 400w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=430%2C288&amp;ssl=1 430w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=150%2C100&amp;ssl=1 150w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=100%2C67&amp;ssl=1 100w, https:\/\/i0.wp.com\/jwolfepr.com\/dev\/wp-content\/uploads\/2009\/10\/nijhofandlee.jpg?resize=272%2C182&amp;ssl=1 272w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\"><em>Nijhof &amp; Lee<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.nijhoflee.nl\/\" target=\"_blank\" rel=\"noopener noreferrer\">Nijhof &amp; Lee<\/a><br>Staalstraat 13a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bookstore specializing in new and out-of-print books on architecture, photography, graphic design and typography.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Amsterdam Design Guide was born of countless trips to the famed Dutch city to attend the annual International Broadcasting Convention, one of the industry\u2019s largest trade shows. 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